Engagement Through Live Streaming

I first started live video streaming events in 2010. Have experimented with live streaming as a fun exercise, I was prompted to take it up on a serious basis when a former employer complained about the cost of live streaming an event and I offered to do it for them at a much lower price.

Over the years I have evolved my practice, changed the way I do things, and improved the quality of the output. And I have also operated through a period when live streaming has become mainstream, and a thing that lots of people think they can do. This has resulted in a proliferation of live streams, some of which have been OK in quality, but many more of which have been blurry video with indistinct and/or echoey sound. It takes a lot of effort and some additional equipment to produce a live stream which people are likely to want to watch all the way through, and you can certainly forget it if the sound is poor.

One of the big game-changers on the live-streaming front has been the advent of Facebook Live. In many respects, Facebook Live is just another video platform, but something that makes it unique is that, for those organisations which have built communities on Facebook, whether through Groups or Pages, it adds an opportunity directly to address that community and engage them in events and other work.

Just recently I have live streamed two events for Rethink Mental Illness (formerly the Schizophrenia Foundation). The first event was a panel discussion to mark National Schizophrenia day. To date, the live video has been watched by more than 10,000 people. You can see this one here. And then, yesterday, I live streamed Rethink’s Members’ Day in Sheffield. Only a day later, the video from the morning session has had more than 3,500 views, and the afternoon workshop has over 4,400 views.

And in September, as part of Healthier Lancashire and South Cumbria’s Digital Transformation Programme, I live streamed a Patient Participation Group Meeting for Library House Surgery in Chorley. I think it is safe to say that everyone involved was bowled over by the fact that more than 500 people watched this meeting on the night, and that, within 48 hours that figure had gone up to more than 2,000. This is for a group that regularly attracts an attendance of fewer than 15 people.

To me, these projects have provided powerful evidence of the power of live streaming for social good organisations to engage people in their work. But I think one of the most prominent lessons is the use of live streaming to build on communities already built up on Facebook. Both Rethink Mental Illness and Library House Surgery already had thriving, interactive Facebook communities, and that greatly increased the reach of their live videos. Rethink were able to draw a wide audience into their events, and, for Library House Surgery, the live video drew people in to participate in development of their services who would not otherwise attend meetings.

The public and third sectors are populated with organisations which have missions to engage members or the wider public in their work. Social media and live video streaming, separately or combined together, have amazing potential to draw people into events and other aspects of an organisation’s work. But the live streaming has to be done well. Broadcasting low quality video, particularly if the sound is difficult to hear, could put people off rather than engage them.

I have a mission to use video and social media to help organisations engage with their client groups. One of my specialisms is high quality, but low-priced, live video streaming. I would love to work with more organisations to use live video to engage large audiences in their work. Please get in touch if you would like me to work with you.

The Chancellor’s Announcement About Rural Broadband – Eventually You Get Proved Right

Yesterday the Chancellor of the Exchequer announced a further funding programme for rural broadband. This is designed to take faster internet connections deeper into the “difficult to reach” parts of the countryside.

There are two notable things about the proposed strategy here. The first is that it is based on what is called “full-fibre”. That means fibre optic cable right into the premises, not, as has mainly been the case to date, running fibre to street cabinets and then relying on the ancient copper cables to take the signal the rest of the way. This can be for miles in some rural areas, and the signal degrades over copper, whereas it doesn’t over fibre. Some of us have been calling for a “full-fibre” strategy for years, and, at last the Government has caught up with this, but only after wasting millions of pounds on propping up the antiquated copper telephone network.

The second notable element is that the new strategy is based around connecting up public sector buildings, especially schools, to the fibre network, and then connecting up the remainder of the community from there.

In 2011, redoubtable broadband activist Lindsey Annison had a plan identical to this to connect up the community of Warcop in Cumbria. Below are some videos I took on the Fibre Walk she led over the proposed cable-laying route. This plan could not be implemented because we were told that it was not feasible for schools to share the connections with non-educational sites. That policy has now been over-turned, but only 7 years later. How much time and money has been expended in pursuing temporary solutions till now?

It is good to be proved right, but why does it have to take so long?

Connected Christmas 2018

And so, here we are again. It’s time to plan for Connected Christmas 2018.

 

I think this is the fifth year I have done this. We still haven’t solved loneliness among older generations (and this is in spite of recent research which concluded that loneliness was a bigger issue among young people than among older citizens – this is not a reason to ease up on tackling older isolation); and we still haven’t made mainstream the idea that older people can use new technologies to connect with each other and with family, friends, and health and care providers.

These are the reasons why I run Connected Christmas Parties. These are events where older people celebrate Christmas (I am not talking about on Christmas Day here) in the usual way, but part of the mix is that I show them how they might use new technologies to make their lives more connected, more fun and more informed. I do this for a few hundred pounds per event. This does not include the cost of room hire and catering. The events work best where the Connected element “piggy-backs” on an existing event which people are already commited to attend, in a familiar environment.

I hope in the next week or two to be able to announce some exciting news about a plan for a number of Connected Christmas events in Huddersfield and possibly the wider Kirklees District. Watch this space for that. But I want to make Connected Christmas a national, and even international movement, so I would love to run one every day over the Christmas period, and, if its feasible, all over the UK. So please contact me if I can help you run a Connected Christmas event in your area.

It is vital that we get older people more connected to reduce their social isolation, to help them access online services and to benefit from connected health and care services. If you share these objectives, please get in touch and let’s make Connected Christmas a key feature of the forthcoming festive period.

I’ve set up a crowdfunder to help me take Connected Christmas to a wider audience. Please help and share if you can https://www.gofundme.com/connected-christmas-2018

Live-streaming a Patient Participation Group

I am very excited that this Thursday I will be undertaking what I reckon must be a world-first; I’ll be live streaming a Patient Participation Group (PPG). From 6:45pm, the Library House Surgery PPG in Chorley, Lancashire will be live streamed on the surgery’s Facebook Page. I have long been an advocate for live streaming as a means to involve people in the work of public agencies, and I am very pleased to be part of this groundbreaking opportunity to open up the PPG to those who cannot attend meetings.

I am happy to be working with Healthier Lancashire & South Cumbria and Redmoor Health on this initiative.  For any organisations who want to do something similar to engage wider audiences in their work, please get in touch.

Here’s my YouTube video trailing the event.

Thanks for reading.

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Engagement has to be Fun

I present the Bradford Safeguarding Adults Board Community Engagement Event – held on 27th June 2018 at Manningham Mills Community Centre

It was a real privilege to be part of this event. I think the video pretty much captures the essence of the day, which was described to me by one of the participants as “joyous”.

“Joyous?” I hear you ask, “but isn’t Safeguarding a really serious, and potentially scary, issue?”. Safeguarding is certainly serious, but there is a pressing need to make sure it is more widely understood. And it is commendable that Bradford’s Safeguarding Adults Board is committed to making sure that the most vulnerable people in society not only understand the nature of abuse and what can be done about it, but that they can also contribute to the strategy being implemented across the District to keep residents safe. An important element of the Board’s approach is attract people to participate in setting policies and strategy by ensuring that events like this are fun, and genuinely engaging.

So people had a lot of fun at the event, and in amongst the fun, they learnt some really serious stuff; they were provided with tools to deal with abuse in their own lives, they learned about different kinds of abuse, and they contributed to the Safeguarding Adults Board’s strategic plan. And they did all this because they wanted to, not out of a sense of obligation or duty.

I found it particularly encouraging that storytelling was central to much of the message of the day, with a powerful video illustrating a particular kind of abuse, and participants being encouraged to use picture stories to explore issues. This was just one day, but it brought together individual service users and organisations that support their participation on a regular basis. Personally I believe that storytelling, and participation in storymaking, has to be deployed on a wider basis to develop understanding of complex issues and ensure that consultation is genuinely informed via deep understanding of the issues.

I was proud to be part of the day as part of my mission to raise the profile of social care, of the fantastic work so many social care organisations do, and the difference they make to people’s lives. And a key part of the message, which the Safeguarding Adults Board, and other social care organisations in Bradford are central to, is the emphasis on social care being an empowering service which provides the underpinning for people to live full and fulfilled lives in recognition that people know best what is good for them, and the role of professionals is to support them in achieving their personal goals.  In this year when we celebrate the 70th birthday of the NHS, it is vital that we also recognise that the same act gave birth to the modern social care system, and that the two are different sides of the same coin.

There is a playlist of videos illustrating what participants said about the day here, and the presentations and games played on the day are below.

 

Why I do Digital Storytelling

This is a brief post about why Digital Storytelling is so important to me.

I believe the world needs to change so that there are more opportunities for people to improve their lives, so that organisations are more responsive to people’s needs, and so that power structures are more representative of the diversity of society.

Every day I come across examples of great initiatives which are contributing to these objectives, but all too often they exist in isolation from each other and from policy and power mechanisms which could translate them into coherent social movements.

As an example, I have only today seen someone from a major organisation revealing in a tweet that they have only just become aware that Britain has a Housing Crisis.

The digital storytelling I do aims to shine a light on people and organisations doing great work to make the world a better place. The most powerful stories of all are those which enable the people who benefit from such work to describe and demonstrate the difference it has made to them.

Here are some examples:

Most people think that social care is in terminal crisis. While no one could deny there are huge problems, every day millions of people work to deliver the best care they can in challenging circumstances.

Policy makers have for years believed that Britain’s South Asian communities did not want professional social care organisations interfering in their family relationships. Probing beneath the surface can reveal the truth.

All too many people believe that a diagnosis of dementia is a death sentence. Events like the North Wales Dementia Meetups prove that people can continue to live fulfilling lives with the condition.

It is not true that older people don’t use technology. Some get great benefits from it, but most don’t. Here are some of those who do use it to enhance their lives.

And sometimes it’s all about having fun.

 

I’d love to help as many people as possible to use this kind of storytelling in their work. If I can help you, please get in touch

#onenorth

Somewhere in the North of England

I love the north of England, I have lived in the north for more than 20 years, and even before that I sort of considered it my spiritual home. I was brought up just outside Nottingham which is in the East Midlands. But, historically, the River Trent was seen as the dividing line between the north and south, and, as the maternity hospital where I was born was three miles north of the river, and the village where I was brought up was another 5 miles north of that, I have always considered myself to be a northerner. I realise that if you are reading this in Newcastle or Carlisle, you’ll consider that Huddersfield, where I now live, is pretty far south, but I think most people would consider it to be pretty much at the heart of that thing known collectively as “the North” (in England at least; “hello” to my Scottish friends).

As a child I was fascinated by the North. My mother was a Londoner, and my dad had a job in which he travelled the country, but had regularly to visit his head office in London. When this happened in the school holidays, the family would all get in the car and be dropped off at my uncle’s house in North London while my dad went off to the head office. This happened regularly, we would all get into the car, head off towards the M1 motorway and turn left to head south for London. And every time we did this, I thought “what would happen if we turned right and went north?”. And then, one day, we did. I can’t remember why, but we turned right and headed north. And it was early evening in winter, it was getting dark. One of the things I remember vividly was that, as we crossed the Tinsley viaduct near Sheffield, there were jets of flame illuminating the night sky, emanating from the steel works. That left a big impression on me. My romantic notions of “the North” were now enhanced by a mental image that was almost like dragons breathing fire beside the road. Of course, those steel works are not there any more, and have been replaced by the Meadowhall shopping centre, which may be some people’s idea of a romantic venue, but not mine.

Somewhere else in the North of England

It was around this time, or a bit later, that my romantic notions of the North were significantly boosted by studying “Wuthering Heights” at school. And I also had this idea, perhaps fostered by my mother’s declaration that, having left London at the age of 21 she would never go back to live there, that the further north you went, the kinder and more collaborative people got (apologies to my southern friends, I know this is a stereotype). So, having lived in the West Midlands, as well as the East, when I got the opportunity to move to Yorkshire I jumped at it.

Even though I love living in the North, it cannot be denied that some of the infrastructure leaves a lot to be desired. It always amazes me when I visit London and people complain about the Underground. Of course it has its faults, not least being the over-crowding at rush hour, but the fact that you can disappear underground and be whisked miles across the city in quick time is something that residents of most other cities in the country can only dream of. And, there is the issue of the extra investment being pumped into new lines like Crossrail and Thameslink, at the same time that projects such as the proposed electrification of the Transpennine rail line between Manchester and Leeds have been cancelled. So, is it any wonder that people in the North are angry, and suspecting that the south is being favoured?

And we have had the Northern Powerhouse, which is something I have been sceptical about since its inception. My big problem with it was that, in common with many high-level strategies, it failed to engage with the people of the North in any kind of tangible way. Most of the imagery that came out of it was the usual stuff featuring middle-aged white men in suits. And little of what they produced seemed to have much relevance to people’s lives. And then there came a change of government, and the one project that might have made a difference to how we live, the rail electrification, was cancelled.

A Northern Rail Pacer

Is the Northern Powerhouse dead? I don’t know? What I do know is that the people of the North are angry, and that anger has crystallised around the latest debacle, which has been the failure of the train operating companies, in particular Northern Rail, to adapt to the new timetable which was supposed to give us at least a slight upgrade in terms of speed and frequency of train services. The result has been the opposite of what was promised, with chaos across the region, and reports of people losing their jobs because they can’t get to work on time, among other negative consequences.

I have often been asked for my opinion of the most effective means to get communities organising using social media. My response has often been to suggest that anger is the most likely stimulus. And the Northern Rail situation has produced lots and lots of anger. One of the unexpected results of this has been rival newspaper groups across the region putting aside their normal competitive instincts to come together in a collective expression of the region’s rage at the situation. And much of the anger has been focused around the social media hashtag #onenorth which has been used both to rally people around the campaign to get the government to re-instate its previous promises for investment in northern infrastructure, and to catalogue the nightmare journeys many people have been facing. It is interesting that this began as pretty much a grassroots expression of frustration, with the newspapers offering some kind of leadership and amplification of the message. The politicians of the north, with the possible exception of the Mayor of Greater Manchester, Andy Burnham, have been late to this party. Their leadership has been largely lacking.

So, does #onenorth represent a major coming together of the collective spirit of the people of the North? Who knows? It is perhaps too early to tell. I suspect that any collective spirit that does exist will dissipate if the immediate issues are addressed. But I have a hope. It is a hope that this might be a start of something. Could it just be that we can keep the #onenorth spirit going and use it to ensure the people’s voice is heard in future developments across the north of England? The Northern Powerhouse has been something that few people in the North have been able to engage with. Let’s make #onenorth a real movement of the people?

I am being absurdly optimistic about this? Let me know in the comments below.

Oh, and why you are here, I urgently need to get to 1,000 subscribers on my YouTube channel (I make videos about social issues and people’s efforts to improve the world), so please click here and subscribe if you can.

Technology Overcoming Rural Social Isolation

 

A couple of weeks ago I was working at a fabulous, inspirational event, the World Health Innovation Summit Fylde Coast (#WHISFC18) held at the Winter Gardens (above) in Blackpool. If you are not familiar with the umbrella body, the World Health Innovation Summit, check it out here, but, in summary, it is a rapidly growing movement of healthcare professionals and patients dedicated to putting people in control of improving their own health.

This is the first of a series of blog posts stimulated by the people I met and the initiatives I learned about at #WHISFC18.

Professor Niall Hayes is Professor of Information and Organisation at the University of Lancaster. As I was interviewing him for the video below, I became increasingly excited about what he was saying, as I recognised how it accorded with my own interests and ambitions. As part of an EU-funded project, Niall and colleagues have been developing an app called Mobile Age which aims to overcome social isolation among older people in rural South Cumbria. Here Niall talks about the principles behind this work.

 

I chatted further with Niall over lunch, and then he started to demonstrate the app, so I whipped out my camera and captured his explanation (see video below).

Mobile Age is a social connectedness app. It has been co-created with older residents of South Cumbria. At its core is open data about local events which people can use to plan their itinerary and ensure they can get out and about. It encompasses the ability to add events to a calendar as older people often enjoy constructing an agenda for the week and planning ahead.

Critical to the function of the app is an age-friendly map. This has been designed with clear lines which are more visible than some other mapping systems. The map shows benches, toilets (including available toilets within shops) and bus stops. This allows detailed journey planning to take place, including the ability to plan how to get to and from a venue before darkness falls.

Volunteering and educational opportunities are included, as well as links to vital services.

One of the key elements is the personal profile which allows the settings and itineraries to be saved. It also allows someone working remotely to add items into the profile, meaning that someone more tech savvy who is located distant from the user can help them populate their profile and plan their calendar.

I think this is a great initiative which deserves to be used more widely and replicated for use elsewhere. It epitomises my view that technology can be used to bring people together and to help them interact in the physical world, and that it is in no way de-personalising.

 

Added on 18th July 2018:

In the past couple of weeks I have done some work with the Mobile Age team undertaking video interviews to contribute to the evaluation of the programme.

Also, here is a great explanation of the approach given as part of a news item by ITV Border

 

 

Live-Streaming Comes of Age

 

I’ve been championing live video streaming since I first starting playing with the late, lamented, Qik app in about 2009. I first used it on a BlackBerry, believe it or not, and then moved on to applying it on a Nokia N95 the phone that had remarkably advanced video capabilities for its time and type. I first live-streamed an event professionally in September 2010, and I have gone on to make a specialism of doing good quality, low cost, live-streaming, mainly for non-profit organisations.

I have done this at the lowest possible cost, which has involved using free (or almost free) apps, and budget equipment.

Last week I had enormous fun live streaming the Academic Archers 2018 Conference from the British Library in London. This was a truly joyous event, in which academics with an interest in The Archers long-running radio programme came together to present the results of their research into aspects of the programme. If this sounds a bit dry to you, check out the laughter quotient on my summary video of proceedings.

And I was very pleased, and a little bit proud, that the BBC, both from the Archers twitter account, and from its website was happy to promote and link to my live stream of the event. I started out doing this as cheaply and efficiently as possible, and it is gratifying that a major broadcasting organisation feels my content is of sufficiently quality to be recommended.

If I can help you live-stream an event, and / or provide a cost-effective quality recording. Then please get in touch. The section of the live-stream linked from the BBC website features Charlotte Martin who plays Susan Carter in the programme. I present it below.

 

Technology-Enabled Nattering

Last week I went to interview an older man for a project about technology-enabled social care. We chatted for ages. Not much of it was relevant to my commission, but that was fine, I got enough footage for the project, and I was happy to talk. The gentleman had some fascinating stories to tell. One of those stories was about how his adopted son in Australia had bought him an iPad which he uses to “have a long natter” with him, over Skype, twice a week. He has been doing for years, originally using the “Friends and Family” discount option on the telephone, then via Skype on a laptop and now on his iPad. He was explicit that these interactions enhance his life. He also said that the technology-enabled care platform his carers use has made his life better because it means that carers who visit him have to stay for the full-allotted time, and that means they are more likely to chat with him.

I am becoming more and more convinced that technology-enabled nattering is the way to introduce older people to the benefits of new technologies. Many older people love to chat, but don’t have the opportunity to do so often enough. They love to chat, but they don’t love to type. Video conferencing is the way forward.