Another Sociable Organisation

I spent a very enjoyable day today delivering some social media training to the Muir Group Housing Association at their head office in Chester. Muir Group is an organisation that has aspirations to be a sociable organisation, and today was a step along that road. They have senior buy-in, indeed Catherine Dixson, the Chief Executive of the Group was on the training course herself.

Introducing the day, Sam Scott said they had asked me in because they didn’t want a PR person’s perspective on social media, they wanted someone who could help them empower individuals within the organisation to tell stories about what they do, and celebrate the benefits they bring to people’s lives on a daily basis.

They really are a lovely group of people to work with, and I look forward to following their progress as they embed public, online, conversations across the organisation.

Here are some tweets from the day:


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